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airBaltic Customer Satisfaction Peaks

Download: Printable PDF Date: 14 Jun 2016 04:13 category:
airBaltic Customer Satisfaction Peaks  - Airlines publisher
Tatjana Obrazcova
Country: Latvia Aircraft: Airplanes Airline: Air Baltic

The Latvian airline airBaltic has achieved its highest customer satisfaction ratings in the past three years, according to a comprehensive survey of travelers.

Martin Gauss, Chief Executive Officer of airBaltic:Our customer satisfaction is at its peak. And all our customer groups tell us of significant service improvements – foreigners visiting the Baltic region, Latvians, Estonians, Lithuanians flying on our direct flights to Western capitals, travelers using our Riga hub as a transit point, agencies, and business travelers using one of our high-frequency routes.”

The customers have singled out such strengths as airBaltic flight schedules, convenient airBaltic.com webpage, flight alerts, check-in reminders, professional and friendly service. According to the survey, customers would welcome more favorable ticket prices, and airBaltic has already responded by substantially lowering fares this year. airBaltic offers lead in fares as low as EUR 15,-.  Furthermore, airBaltic will also improve such service areas as comfortable seating and space for hand luggage, as soon as its all-new Bombardier CS300 jets are introduced later this year.

The survey was conducted among a representative group of 1610 airBaltic customers in its main markets in Europe, Russia and the CIS using research agency’s TNS Latvia - TRI*M™ Customer Retention methodology. All private customers have shown a positive 6 point increase this year (local: +6 points, foreign: +4 points, transfer passengers: +2 points). Corporate customer satisfaction with airBaltic services grew by +8 points, and cooperation partners such as tourism agencies recorded a remarkable +16 point increase over the previous year.

airBaltic serves over 60 destinations from its home base in Riga, Latvia. From every one of these locations, airBaltic offers convenient connections via Riga to its network spanning Europe, Scandinavia, CIS and the Middle East. In addition, airBaltic also offers new direct flights from Tallinn, Vilnius and the Baltic seaside resort of Heringsdorf.

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